Dandelion
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Section Two
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DISSEMINATION
STRATEGY COACHING
DANDELION can analyse your dissemination strategy and activities and provide guidelines and suggestions to better identify stakeholders who are relevant for your research and then address them through appropriate channels.
The coaching will also help you to improve your project’s visual identity as well as its dissemination material, with attractive design and content ideas for public presentations, factsheets, project leaflets, press releases, articles in magazines and other forms of creative communications.
DISSEMINATION STRATEGY COACHING
Online
Marketing
Online Marketing
DANDELION can help you to tailor your online marketing strategy.
We can give you val­uable advice on improving your Search Engine Optimization (so that your project will rank higher in online searches using key words), setting your PPC campaign and taking advantage of DANDELION’s SSH/IIRS SEED Research Library – see below. The DANDELION team contributes to several blogs and newsletters through which it will be able to provide added impact for your research.
Dandelion seed research library
DANDELION has developed an online collaborative platform, designed specifically for the communication of SSH/IIRS research results in a contextualized format using the innovative SEED Research Library. As well as providing projects with the opportunity to display results in an attractive, multi-media format that integrates all social media activity, the platform also provides you with the opportunity to communicate directly with all stakeholders you know have an interest in your work.
SOCIAL NETWORKS
Useful hints on the creation and maintentance of social media accounts (LinkedIn, Facebook, Twitter, YouTube) will be provided to selected projects.
These accounts can be used as direct communication channels with the target audiences to inform them about results, events, news and the status of the project.
SOCIAL NETWORKS
Social Media Games
Social Media
Games
DANDELION also connects selected projects with target audiences by using gamification.
Apps and social media games have great potential to engage younger audience for prolonged periods of time while also providing valuable information about key research findings in an engaging manner. If the contents of your project are suitable for this innovative communication strategy, we will design specific games to reach your target audience.
multi-stakeholder
community engagement
DANDELION brings researchers closer to their
stakeholders, for a common benefit.
Barcamps
BarCamps...
Are born from the desire of people to share and learn in an open environment. They will be run as intense events with discussions, demos and interaction from attendees. Anyone with something to contribute or with the desire to learn about the selected projects will be welcome to join.
A Charrete...
is a structured brainstorming session, which tries to bring insights in from as many angles as possible by engaging various shareholders. DANDELION Charrettes involve representatives from the DANDELION project and representatives from several relevant EU projects as well as several external experts.
A Charrete
Selected projects will be invited to our exciting multi-stakeholder engagement events.
Communication Guides
Communication
Guides
DANDELION has developed a “Guide of good practices for communication”, and this focuses on providing relevant insights for effective dissemination aimed at the four main target groups: general public, policy makers, academia and media.
The project has also produced a “Guide of good practices for dissemination and exploitation managers” and this focuses on providing a strategic dissemination and communication plan that dissemination and exploitation managers of EU-funded research projects can use to raise awareness about their work and better communicate their results.
Are you interested in receiving our support? Please express your interest here.
coordinator
Mr. Iakovos Delioglanis
Q-Plan International Advisors
Start date:
1st April 2016
Duration:
24 Months
visit us:
www.dandelion-europe.eu
contact us:
info@dandelion-europe.eu
Partners:
Q-Plan International LOBA FVA SAS DI LOUIS FERRINI & C INSIGHT PUBLISHERS LIMITED
PEDAL CONSULTING SRO JOHANN WOLFGANG GOETHE UNIVERSITAET FRANKFURT AM MAIN CIVITTA EESTI AS
supported by:
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European Comission
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Dandelion